Numa

NUMA is a smart sleep support system that helps parents understand and improve their baby’s sleep. Using a non-intrusive sensor, it tracks sleep patterns and turns them into simple, actionable insights through a mobile app. The result is reduced uncertainty, better sleep quality, and a calmer nighttime experience for both babies and parents.

NUMA is a smart sleep support system that helps parents understand and improve their baby’s sleep. Using a non-intrusive sensor, it tracks sleep patterns and turns them into simple, actionable insights through a mobile app. The result is reduced uncertainty, better sleep quality, and a calmer nighttime experience for both babies and parents.

Prototype

The Challenge

Early parenthood is filled with fragmented sleep and constant uncertainty. Every small movement can make parents wonder: should I get up, or wait a little longer? Over time, these moments create stress, unnecessary wake-ups, and fewer hours of sleep for everyone.

Let's research

I approached baby sleep as an emotional experience. I focused on understanding how parents experience nighttime uncertainty, what information helps them feel calm, and how the app can support decisions without overwhelming them.

Parents Insights

Understanding night routines, stress points, and decision moments.

Understanding night routines, stress points, and decision moments.

Understanding night routines, stress points, and decision moments.

Product Review

Exploring how sleep products communicate data, alerts, and trust.

Exploring how sleep products communicate data, alerts, and trust.

Journey Mapping

Mapping the parents journey from quick check to morning reflection.

Mapping the parents journey from quick check to morning reflection.

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Pain Points

Night Pressure

Parents make decisions while tired, alert, and emotionally sensitive.

Parents make decisions while tired, alert, and emotionally sensitive.

Parents make decisions while tired, alert, and emotionally sensitive.

Data Overload

Too many metrics can create more anxiety than clarity.

Too many metrics can create more anxiety than clarity.

Unclear Action

Parents often know something happened, but not what action to take.

Parents often know something happened, but not what action to take.

The Solution

Giving parents more hours of sleep. With NUMA, parents can better understand their baby’s nights. They can know when to step in, and when it may be okay to wait. Fewer unnecessary wake-ups mean calmer nights and more hours of sleep.

Giving parents more hours of sleep. With NUMA, parents can better understand their baby’s nights. They can know when to step in, and when it may be okay to wait. Fewer unnecessary wake-ups mean calmer nights and more hours of sleep.

From data to confidence

NUMA turns complex sleep data into simple insights parents can actually use. It helps them understand patterns, make calmer decisions, and feel more in control. The result is better sleep, more confidence, and a calmer night for the whole family.

NUMA turns complex sleep data into simple insights parents can actually use. It helps them understand patterns, make calmer decisions, and feel more in control. The result is better sleep, more confidence, and a calmer night for the whole family.

Clarity at a glance

I designed the home screen to support quick nighttime decisions. One clear sleep status helps parents understand the situation without scanning multiple metrics.

Turning data into meaning

I designed the insights screen to turn sleep data into meaning. Instead of showing numbers alone, the interface highlights patterns and changes that help parents make calmer decisions.

Awareness without overwhelm

The monitor screen was built around calm awareness. Contextual updates help parents understand what changed, without feeling they need to check the app constantly.

Adapts to every baby

In the settings screen, flexibility had to stay simple. Parents can adjust the experience to their routine, without dealing with technical setup or exposed product logic.

In the settings screen, flexibility had to stay simple. Parents can adjust the experience to their routine, without dealing with technical setup or exposed product logic.

UI Design

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© 2025, All right reserved.

Get In Touch

© 2025, All right reserved.

Get In Touch

© 2025, All right reserved.